Elder Services of the Berkshires and Porchlight – Partners in Senior Care
Elder Services of Berkshire County Executive Director John Lutz joins Porchlight VNA/Home Care CEO Holly Chaffee and OneEighty Media’s John Krol to talk about the advantages of the aging in place model, enabling aging citizens to remain in their home. In addition, the duo speaks about the governor’s proposed budget and its ramifications for senior services, the “money follows the person” concept and further initiatives to enable individuals to stay in their home, or is some cases, with a pilot program, return home from the long-term care (nursing home) setting.
President of OneEighty Media, Inc., John Krol serves as Director of Accounts and lead communications consultant for this full-service marketing, communications and advertising firm. John’s extensive experience in journalism, broadcasting, public relations, government relations, SEM, community outreach and marketing provides a unique perspective for businesses looking to re-energize and diversify their marketing efforts.
