How do you measure the impact one person has made. You may not ever be able to truly measure that now, or even in years to come. Dan “The Man” Joslyn has dedicated his career to being a mentor, a teacher, a safe haven to so many young people in their most impressionable years – […]
Berkshires Jazz is one of the very best organic cultural organizations in the Berkshires of Western Massachusetts. Starting with the vision of jazz-loving Ed Bride who saw a void and an opportunity to deliver the art form people – young and old – Berkshires Jazz has solidified as a true treasure to the region. OneEighty […]
Teresian House has a magnificent history and reputation of providing exceptional care to the people of the Albany, NY region. Owned by the Diocese and partnered with the Carmelite Sisters and Carmelite System, the facility is remarkable with 300 all private room accommodations for seniors in the long-term care setting, memory care and rehabilitation. OneEighty […]
Generally speaking, WordPress websites need to be refreshed every few years. Plugins and themes become dated and, as designs and user preferences change often, it makes sense to freshen things up on a regular basis. One longtime client, Porchlight VNA/Home Care, needed to make the upgrade. Another agency built the site about six years ago. It […]
It can be challenging for your business to differentiate itself from others when the average consumer knows very little about your industry. Certainly this can be said for the senior care arena, where consumers are rarely educated about different services until they are pressed into it with a loved one with a drastic change in […]
Check out our series of videos highlight our Springing into a Healthy Lifestyle health fair from 1-4 p.m. on Tuesday, March 29th at the facility, 320 Pittsfield Road, Lenox. It’s a standard offering for many of our clients that are looking to quickly develop high-quality video content with substance. With no major post-production, we keep […]
Case Study In May 2015, a painful small disc-shaped nodule on the back of her heel became intolerable. Irene Hebert went to the emergency room and she was sent home with a protective boot. But, the pain persisted and she returned two days later. Finally, after several days of observation, physicians realized the pain was […]
What does Tip O’Neill and marketing have to do with each other? The late, beloved Speaker of the House enjoyed influence that spread far and wide, nationally, and even, internationally. And yet, he was famous for saying and living the phrase, “all politics is local.” It is a concept that every business and marketing plan also needs […]
When your region is a hub for cultural tourism and a popular location for second-home owners from nearby large markets, particularly New York City, educational enrichment opportunities for older residents is a part of the economic development portfolio. The Berkshires are fortunate to be the home of one of the 120 or so Osher […]